Business

5 Reasons Why WordPress Plugins Are the “King” of Every Business 

Plugins are considered as building blocks of a WordPress site. They are the powerhouse to the different functions you see on your website. It doesn’t matter if you want to add contact forms, improve SEO, create an online store, increase the speed of your site, and so on, you can easily do so using WordPress Plugins.

Apart from this if you want to engage your users and provide them a unique experience, you can go for the WordPress Push Notifications plugin, or others alike.

Instead, WordPress Plugins are the king of every business.

You might be wondering how?

Well, let us discuss this in detail.

Helps you with SEO: 

Yoast SEO is one of the popular SEO in the WordPress landscape. It is used for both analyzing your content’s readability and improving your SEO. The thing is, more than 79% of the users scan through posts and pages. This means the more accessible your copy is, the more will be the chances of retaining the attention of your users.

Although when it comes to SEO, there are plenty of techniques. You can drive traffic to your site by adopting different methods. But when it comes to organic traffic the techniques are lesser. Organic traffic plays a crucial role in making or breaking your website.

Google handles about nine billion searches on a daily basis. This plugin helps you to gain that traffic. It takes the help of keywords and meta descriptions for optimizing WordPress posts and pages.

Creates Backup:

If we consider hacking, nearly 30,000 websites get hacked on a daily basis. Moreover, WordPress accounts for about 30% of the sites on the web. This means your website can be one of the targets. On another hand, many parts of your website stop working due to simple errors.

For example, if you are using about 10 or fewer plugins on your website and half of those receive monthly updates, the chances of compatibility errors rise. But you can save yourself from the headache by creating a backup. It doesn’t matter if you want to migrate your site, your site got an error or got hacked. You can use UpdraftPlus and other alike plugins to create a backup.

Image Optimization: 

If we talk about images, they take more than 50% of the average web page size. This means if you are using them in excess and that too without optimization, the loading time of the site will increase. This ruins the user’s experience. As a result, they will quickly leave your site.

In a recent survey, it was found that 79% of the online shoppers might not like to return after facing the slow page loading issue or after the performance lackluster. Plugins like OptiMode provide you with image optimization. It optimizes every graphic you upload to your WordPress site. This consumes less space and speeds the uploading time of your site.

Helps you to Utilize Social Media:

If we talk about referral traffic, Social media plays a massive role by contributing 30% referral traffic to most sites. It means if you are not utilizing this traffic you are missing an opportunity to grow your business.

If we take some figures into account, about 2 billion on Facebook and about 300 million on Twitter is the number of users that used to log in on these platforms each month. This means you can drive huge traffic from these platforms. All you need to do is to install a plugin like Revive Old Post. It is specifically designed to drive traffic via social media platforms by sharing your old posts automatically.

Get Unique Templates and Designs:

There are many visual page builders that can give a unique and attractive look to your website. You can easily craft original designs for your pages that are independent of the used themes.

Elementor is one of them that comes with over 5,000,000 active installs. This means you need not be a web development aficionado to make your website more effective. It doesn’t matter if you want to add background overlays, hover effects, animations, etc . You can do this easily by following a simple process of drag and drop. It will help you a lot in creating beautiful landing pages. It provides you with the best customization as per your choice.

Conclusion:

 WordPress plugins like WooCommerce Push Notifications, WP forms, All in One SEO, etc give you the ability to target your potential users in an effective way. You can use these and other similar plugins to make your business site more attractive. WordPress plugins will not only help you to remain ahead but also makes your task easier.

Author Bio:

 WondePush provides you with WordPress-WooCommerce push notifications services. You can use them to target audiences from around the world.

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